Stop Hiding From Your Customers
09 March 2009
I find that many small-to-medium local businesses are hiding from their customers and don’t realize it. They still market to new customers in newspapers and the Yellow Pages, and they still stay in touch with existing customers (if they do) by direct mail.
But those traditional marketing channels are increasingly empty. That’s not where you find customers in the 21st century. No, they’re online. They’re on Google, Twitter, Facebook, StumbleUpon. They’re blogging and commenting on blogs. They’re forming communities of interest on Digg and social|median.
If businesses aren’t familiar with these venues and aren’t meeting their customers where they hang out and interact, then they’re missing an enormous opportunity to keep building even during these recessionary times.
So stop hiding from your customersSM. I can help. Contact me today.
Hey Steve, I can’t agree more. I’ve been working in local search for the last 3 years and even that has been a whirlwind. I recently read in Newsweek about the LA Korean taco phenomena sparked by twitter use! The landscape has changed and being online is not an option if you’d like to grow your business.
I have to agree with Nathan! We have had such amazing results since switching our marketing focus towards SEO, Twitter, blogs, and social networking! We’re reaching a much more diverse group of costumers, and even more valuable, we are able to get interactive feedback and reactions from them.
Silence is killer so you should not hide anything from your client.You should try and build relationship with him.This way you can persuade him to buy from you again.
Goldberg@reverse phone search´s last blog ..How to Trace Mobile Phone number in USA